Updated: March 15, 2019
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Asahi Beer Has Gone Pink For Spring!

The no.1 beer in Japan has a special edition packaging to celebrate Spring. Grab a pack and let's go hanami!

Mar 01, 2019(Fri) - May 01, 2019(Wed)
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Japan's favorite beer has just released its commemorative new packaging: all pink!
"Asahi Super Dry Special Package" is designed with full bloom cherry blossoms scattered throughout the can on a bright pink color.
Since its first release in 2015, the spring-limited special package has received strong support, and a total of incredible 1.9 million boxes were sold! This will be the fourth year of sale and Asahi will release cans of 350ml and 500ml for a limited time.
The brewery will also release its Clear Asahi with a new spring-only theme, featuring a colorful springy scent. You can enjoy the refreshing, fruity aroma derived from the rare Mistral Hop, giving the "Clear Asahi" brand a new refreshing taste.
The package also has cherry blossoms drawn on the entire can, and the product name "Sakura Feast" is placed in the center to reinforce its seasonability.
Asahi beers are available in all convenience shops and supermarkets all over Japan.

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